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Stress-Free Selling with John Jantsch
KEY FEATURES
In a constantly evolving economy, strong, dynamic marketing and sales skills are equally essential. John Jantsch, author of Duct Tape Marketing and the upcoming Duct Tape Selling, is ready to equip you with the tools you need to think like a marketer and sell like a superstar. During this workshop, you’ll learn how to shift your thinking about the relationship between sales and marketing. John will cover ways to leverage customers’ dependence on word-of-mouth, personal recommendations, and internet research when making purchasing decisions. You’ll also learn how to build a competitive edge by positioning yourself and your company as an expert provider of a niche service. John will introduce you to the Sales Hourglass, a tried-and-true sales process that allows you to educate customers more clearly and effectively about your company’s unique offering. This course will energize and equip salespeople, marketing professionals, and small business owners to sell more and sell better.- Access 22 lectures & 10.5 hours of content 24/7
- Change the context of sales
- Define your ideal customer
- Develop customer personas
PRODUCT SPECS
Important Details
- Length of time users can access this course: lifetime
- Access options: web streaming, mobile streaming, download for offline access
- Certification of completion not included
- Redemption deadline: redeem your code within 30 days of purchase
- Experience level required: all levels
Requirements
- Internet required
THE EXPERT
Instructor
John Jantsch is a speaker, marketing consultant, award winning social media publisher and author of two Wall St Journal best selling books – “Duct Tape Marketing – The World’s Most Practical Small Business Marketing Guide”and The Referral Engine – Teaching Your Business To Market Itself. After working with small business owners for over 15 years and growing increasingly frustrated with the lack of a systematic approach to small business marketing, including online and social media, Jantsch decided he could make his mark on the small business world by creating the perfect small business marketing system.Sales, Sales, Sales. with Tamara Lackey
KEY FEATURES
People love to buy ... but people hate to be sold to. If this is true for you, too, why would you ever want to be perceived as a salesperson? Most of us don't. This course not only covers the nuts and bolts of achieving great sales but goes far beyond, with the intention of priming you to consistently sell your work for what it's truly worth - and to create even better relationships with clients who will appreciate a better experience. If you own your own small business, you are in a 100% sales commission job. Tamara Lackey has worked in a 100%-commission based sales role for 15 years, achieving remarkable success in sales before she ever picked up a camera professionally. Tamara will show you exactly how she maintains a consistently high sales average in multiple genres, sharing how to conquer fear of criticism and self-doubt to make the entire process significantly more enjoyable and she will showcase detailed evaluations of each in-studio audience member's sales sessions to show what works, what doesn't, and how you may be killing your sales!- Access 34 lectures & 14 hours of content 24/7
- Build rapport & trust w/ clients
- Learn the do's & don'ts of the sales process
- Turn good images into bestselling images
- Boost your energy for sales
PRODUCT SPECS
Important Details
- Length of time users can access this course: lifetime
- Access options: web and mobile streaming and offline access
- Certification of completion not included
- Redemption deadline: redeem your code within 30 days of purchase
- 19 video lessons in HD
- Exclusive bonus content
- Offline sync with iPhone and iPad apps
Requirements
- Internet required
- Creative Live iOS app: iOS 10.0 or later
THE EXPERT
Instructor
Tamara Lackey is a renowned portrait photographer and Nikon USA Ambassador whose photography has appeared in a multitude of media outlets, including O Magazine, Men’s Journal, Good Morning America and on The Today Show. She speaks regularly at quite a range of programs, seminars and conventions, from delivering presentations on the Google stage to leading private workshops around the globe. Although she has won multiple awards for her photography, she is most proud of receiving awards for her work as the passionate co-founder of Beautiful Together, a non-profit organization working to support children waiting for families and those living in extreme poverty.Tamara is the long-running host of the reDefine Show web series and the co-creator of Lush Albums, eco-friendly albums that give back half of all proceeds to charity. She is also the author of six books, including The Posing Playbook for Kids and The Family Posing Playbook. Her most recent book, to be released in October of 2017, is From Start to Finish: The Portrait Shoot Playbook. Tamara runs a busy, associate-based studio focused on portrait, commercial and humanitarian photography. Her newly-expanded studio is connected to an independent coffee shop and cafe that she owns and loves - and she and her husband, their three children, and their cadre of pets all live together in Chapel Hill, North Carolina.
The Entrepreneur's Guide to Pitching Clients Getting Sales with Peter Corbett
KEY FEATURES
The distance that your small business has to cover to become a thriving enterprise can seem like an unbridgeable gulf at times. You need to land bigger clients to build name recognition and scale up your business model, but they appear to be out of reach. Entrepreneur Peter Corbett has lived this struggle, and built his business iStrategyLabs into a multimillion dollar brand. Dive into this class, and Peter will teach you how to price, pitch and create a statement of work. You’ll walk away from this class with a step-by-step playbook on how to secure bigger clients, and a toolkit of techniques and ideas to arm you as you move onward and upward!- Access 22 lectures & 4.5 hours of content 24/7
- Learn how to prospect a client, prepare a tailored pitch & land meetings
- Discover how to estimate the work that needs to be done & close the deal
- Understand how to operate projects & exit gracefully once they’re completed
PRODUCT SPECS
Important Details
- Length of time users can access this course: lifetime
- Access options: web and mobile streaming and offline access
- Certification of completion not included
- Redemption deadline: redeem your code within 30 days of purchase
- 22 video lessons in HD
- Exclusive bonus content
- Offline sync with iPhone and iPad apps
Requirements
- Internet required
- Creative Live iOS app: iOS 10.0 or later
THE EXPERT
Instructor
Peter Corbett is the founder and CEO of iStrategyLabs – a digital agency that develops solutions to clients’ challenges and brings them to life in the online and offline world. He’s widely known for his marketing acumen coupled with a deep technical background, and a focus on community building. His client work includes brands like NBCUniversal, USA Network, Sam Adams, Disney, ESPN, ABC, NPR, PBS, GE, Microsoft, NASDAQ, Intel, GEICO, American Eagle Outfitters, Pinkberry, Honest Tea, Coca-Cola, Crate & Barrel/CB2, Chase, Rosetta Stone, The US Army, Deloitte, McKinsey, Volkswagen, Audi, Ford, Hilton, Double Tree, Embassy Suites Hotels, Marriott, Sweetgreen and more.Book Yourself Solid & Get More Clients with Michael Port
KEY FEATURES
Book more clients, earn more referrals, and build profitable, long-lasting professional relationships with Michael Port's best-selling Book Yourself Solid system. Whether you are a photographer who needs to book more portrait sessions or an acupuncturist who needs more clients, this business workshop arms you with better marketing techniques that immediately bring more clients and money into your business.- Access 34 lectures & 23 hours of content 24/7
- Learn how to find ideal clients that energize & inspire you
- Come to understand your clients' needs
- Discover how to master the 4-part simple sales formula to book the business almost every time
- Explore methods for reaching out to prospective clients & referral partners, tips to help improve your website and more
PRODUCT SPECS
Important Details
- Length of time users can access this course: lifetime
- Access options: web and mobile streaming and offline access
- Certification of completion not included
- Redemption deadline: redeem your code within 30 days of purchase
- 19 video lessons in HD
- Exclusive bonus content
- Offline sync with iPhone and iPad apps
Requirements
- Internet required
- Creative Live iOS app: iOS 10.0 or later
THE EXPERT
Instructor
Michael Port has been called an “uncommonly honest author” by the Boston Globe, a “marketing guru” by The Wall Street Journal and a "sales guru" by The Financial Post (which is remarkable given that he may be the only former professional actor to be a New York Times bestselling business author). He's written five books including Book Yourself Solid, Beyond Booked Solid, Book Yourself Solid Illustrated, The Contrarian Effect and The Think Big Manifesto. Michael has appeared on almost every television network either as a business commentator or actor. You would have seen him in Sex & The City, Law & Order, All My Children, Third Watch, The Pelican Brief, and dozens more. He was a TV and radio voiceover artist for MTV, AT&T, Pizza Hut, Budweiser, Coors, and hundreds more. These days, you’ll see him regularly on MSNBC’s business programs and performing his one-man show, The Think Big Revolution.